Smoke signals. Fax machines. Voicemails. Emails. Text Messages. The applications and options are endless.
I actually just learned about a ‘walkie-talkie’ app called Voxer the other day where you can communicate on your smartphone like a walkie-talkie and have a trail of mini-voice messages that notify you if a message has been listened to or not.
However, are we over-communicating what we think our audience wants to hear? Perhaps we are just using emails as a nagging sales-pitch. What about the problems that we actually solve? What questions are people asking you today – is there a common pattern or theme?
We have so many methods of communication available to us today, but what actually works? Perhaps it is the actual message we are communicating, rather than the format we do it in.
Thanks to Francois FeNelon for the absolutely perfect quote: Remember “the more you say, the less people remember.”